Focus on what matters most: Healing

Our purpose is simple yet powerful: to walk alongside our BVH family in their hardest moments and help ease the financial burdens that cancer brings.

Shop to Support

Shop our many merchandise items to show your support!

Shop our Merchandise

Cream-colored sweatshirt with pink text that reads 'The Pink Purpose' and 'Where love and strength turn pink' along with a pink ribbon symbol.

The Pink Purpose Crewneck

A pink tumbler with white text that reads 'The Pink Purpose' and 'Fuel the Fight', along with a pink awareness ribbon.

The Pink Purpose 20oz Travel Tumbler

Pink and white tie-dye T-shirt with text and pink ribbon symbol. The text reads 'The Pink Purpose. Where love and strength turn pink.'

The Pink Purpose Tie-Dye T-Shirt